Dump It KC Brand Assets
Download official Dump It KC logos and icons. Each asset includes PNG, SVG, PDF, and WEBP formats.
Dump It KC Brand Resources
Welcome to Dump It KC’s Brand Resources page. Use this guide to ensure consistent use of our brand elements. Download assets and follow the guidelines below.
Branding Guidelines
Our brand represents innovation and reliability. Adhere to these rules for all applications:
- Maintain original colors, proportions, and spacing.
- Ensure high contrast and legibility in all contexts.
- Avoid stretching, rotating, or altering assets without approval.
- Contact info@dumpitkc.com for custom usage.
Brand Colors
Black
#000000
Primary Navy
#0d3759
Deep Navy
#0a2a45
Steel Blue
#1a4f73
Dump It Orange
#da5e22
Charcoal
#4c4e4f
Gray
#6d6f70
White
#ffffff
Vertical Logos
Horizontal Logos
Social Icon
Email us if you need the CMYK versions.
Logo Usage Rules
- Maintain clear space around the logo equal to the height of the “A”.
- Do not reduce below 20mm (print) or 100px (digital) width.
- Ensure background contrast for legibility.
- Do not recolor, distort, or add effects.
Imagery & Photography
- Use real-world, high-quality images of dumpsters, trucks, job sites, and cleanouts.
- Focus on bold, clean visuals with strong contrast using navy, orange, and neutral tones.
- Highlight professionalism, reliability, and local service in Kansas City.
- Show before and after results, loaded dumpsters, and active work scenes.
- Avoid low-quality, overly staged, or generic stock imagery.
Tone of Voice
- Professional, direct, and trustworthy.
- Clear, simple language focused on service, reliability, and value.
- Confident and helpful without sounding pushy or overly sales-driven.
- Avoid slang, fluff, or unnecessary technical jargon.
Incorrect Usage
- Do not stretch or distort the logo.
- Do not recolor with non-brand colors.
- Do not apply shadows, gradients, or effects.
- Do not place on clashing or low-contrast backgrounds.
